Project Overview
Hi there! We are looking for an experienced designer to create a logo and visual style guide for our nonprofit organization the O'Connell House: https://theoconnellhouse.org/
We need an updated logo plus a visual style guide that includes specific colors, fonts, and other graphic design elements in formats we can use in print and digital. We're looking for a volunteer who's excited about our mission and has experience with brand and voice.
This style guide may also include the following:
-Rules and guidelines for staff and board members to maintain brand consistency
-Formatting examples
We know Canva and can put the colors into a brand kit, along with approved logos and other assets.
This project is very important and timely for us because we need a visual identity that matches the professionalism of the work we do. We are about to do a lot of outreach and fundraising activities, so having a professional brand will help us make a great first impression on potential partners, supporters and donors.
Human trafficking is an epidemic and there are only 850 safe home beds for trafficked women in the entire country, of which we offer 12. We are working on transitional housing so the women can build stability and skills after leaving the safe home.The project manager from our end comes from an agency background so he worked with designers on projects like this for over 20 years. We'll be easy to work with, give timely feedback, and look forward to making this project a total success and win/win!
Nonprofit Overview
The O’Connell House is a 12-room residence which provides comprehensive services to women who have been human trafficked. These women may be pregnant and/or have a small child. It is a place where dignity will be restored and healing can occur.